WordPress plugin comparison
Easy UTM Builder vs GTM Kit
At a glance
- GTM Kit has more active installs: 30K+, against 300+ for Easy UTM Builder.
- On a typical day, GTM Kit is downloaded about 792 times, Easy UTM Builder about 7.
- Easy UTM Builder has no reviews yet.
- GTM Kit was updated more recently: Nov 9, 2026, against Oct 14, 2026 for Easy UTM Builder.
- Both are tested up to WordPress 7.1.4.
- Easy UTM Builder has been around longer: since 2016, against 2022 for GTM Kit.
Line by line
GTM Kit leads on 5 of 5 comparable lines.
| Metric |  Easy UTM Builder |  GTM Kit |
|---|---|---|
| Popular rank | #10,804 | #925 |
| Active installs | 300+ | 30K+ |
| Downloads, last 30 days | 242 | 44.1K |
| Rating | No ratings | 4.8(20) |
| Support threads resolved | – | 100% |
| Tested up to | 7.1.4 | 7.1.4 |
| Search multiplier | ×0.36 | ×1.15 |
| Last release | 27 days ago | today |
| Requires PHP | 7.4 | 7.4 |
From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.
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