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Variation Swatches for WooCommerce

v2.2.9

by Woosuite · updated 27 days ago

Turn WooCommerce variation dropdowns into color, image, label and radio button swatches. The original Variation Swatches for WooCommerce.

Rank
#782
No change0 vs yesterday
Active installs (est.)
≈ 47,000
40K+ reported · Medium
Total downloads
1.5M
1,527,670 all-time
Rating
3.7/5
59 reviews
Support resolved
–
0 of 0 threads, last 2 months
Growing·Downloads +92% (30d)·Toward 50K+ · ETA ~3d

Variation Swatches for WooCommerce at a glance

Variation Swatches for WooCommerce is a WordPress plugin by Woosuite with 40K+ active installs, the #782 most popular plugin on WordPress.org. On a typical day it’s downloaded about 296 times, 92% more than the month before. It’s rated 3.7 out of 5 from 59 reviews. Version 2.2.9 came out on Oct 14, 2026 and is tested up to WordPress 7.1.4. Among the 5 plugins tagged “woocommerce color swatches”, it ranks #2. It was first released in 2017.

Chart time range

Applies to every chart below. History from Oct 11, 2026, 31 days.

Showing the last 30 days. Full history comes with any paid plan.See plans

Downloads over time

Download stats

19.6K downloads · the last 30 days

Downloads over time
Variation Swatches for WooCommerce Compare series
Downloads over time: 30 days across 1 series.02K4KOct 11Oct 16Oct 21Oct 26Oct 30Nov 4Nov 9Oct 29, 2026: Tested up to 7.1.4
View as table
DateVariation Swatches for WooCommerce
Nov 9, 2026271
Nov 8, 2026163
Nov 7, 2026184
Nov 6, 2026251
Nov 5, 2026300
Nov 4, 2026315
Nov 3, 2026292
Nov 2, 2026389
Nov 1, 2026227
Oct 31, 2026264
Oct 30, 2026343
Oct 29, 2026846
Oct 28, 20261,258
Oct 27, 2026407
Oct 26, 2026409
Oct 25, 2026269
Oct 24, 2026302
Oct 23, 2026470
Oct 22, 2026607
Oct 21, 2026583
Oct 20, 2026514
Oct 19, 2026601
Oct 18, 2026379
Oct 17, 2026458
Oct 16, 2026719
Oct 15, 20265,390
Oct 14, 20262,868
Oct 13, 2026185
Oct 12, 2026183
Oct 11, 2026136

Unusual spikes are usually updates, not new installs.

Estimated installs

≈ 47,143 · -9.6% in the last 30 days

Estimated installs
Estimated installs: 14 days across 1 series.48K50K52KOct 27Oct 29Nov 1Nov 3Nov 5Nov 8Nov 10Oct 29, 2026: Tested up to 7.1.4
View as table
DateEstimated installs
Nov 10, 202647,143
Nov 9, 202651,405
Nov 8, 202651,400
Nov 7, 202651,413
Nov 5, 202651,666
Nov 4, 202651,722
Nov 3, 202651,580
Nov 2, 202651,706
Nov 1, 202651,781
Oct 31, 202651,980
Oct 30, 202651,802
Oct 29, 202652,005
Oct 28, 202651,915
Oct 27, 202652,126

Rank over time

#782 · down 7 in the last 30 days

Popular rank
Popular rank: 16 days across 1 series.#775#780Oct 16Oct 27Nov 2Nov 6Nov 10Oct 29, 2026: Tested up to 7.1.4
View as table
DateDaily snapshot
Nov 10, 2026#782
Nov 9, 2026#782
Nov 8, 2026#782
Nov 7, 2026#782
Nov 6, 2026#782
Nov 5, 2026#780
Nov 4, 2026#780
Nov 3, 2026#780
Nov 2, 2026#780
Nov 1, 2026#779
Oct 31, 2026#776
Oct 30, 2026#780
Oct 29, 2026#778
Oct 28, 2026#777
Oct 27, 2026#777
Oct 16, 2026#775

Growth %

Average -0.72% a day in the last 30 days

Growth %, day over day
Growth %, day over day: 13 days across 1 series.-5%0%5%Oct 28Oct 30Nov 1Nov 3Nov 5Nov 8Nov 10
View as table
DateGrowth
Nov 10, 2026-8.29%
Nov 9, 2026+0.01%
Nov 8, 2026-0.03%
Nov 7, 2026-0.24%
Nov 5, 2026-0.11%
Nov 4, 2026+0.28%
Nov 3, 2026-0.24%
Nov 2, 2026-0.14%
Nov 1, 2026-0.38%
Oct 31, 2026+0.34%
Oct 30, 2026-0.39%
Oct 29, 2026+0.17%
Oct 28, 2026-0.41%

Active installs band

40K+ on WordPress.org

Active installs (rounded band)
Active installs (rounded band): 16 days across 1 series.40K45K50KOct 16Oct 27Nov 2Nov 6Nov 10Oct 29, 2026: Tested up to 7.1.4
View as table
DateDaily snapshot
Nov 10, 202640K+
Nov 9, 202650K+
Nov 8, 202650K+
Nov 7, 202650K+
Nov 6, 202650K+
Nov 5, 202650K+
Nov 4, 202650K+
Nov 3, 202650K+
Nov 2, 202650K+
Nov 1, 202650K+
Oct 31, 202650K+
Oct 30, 202650K+
Oct 29, 202650K+
Oct 28, 202650K+
Oct 27, 202650K+
Oct 16, 202650K+

Search rankings

Where it appears in WordPress.org search for the searches you track, checked every day.

See where Variation Swatches for WooCommerce ranks in search

Track this plugin to check its position for the searches you choose, daily, with an alert when it moves.

Change log

From our daily snapshot of WordPress.org
  1. Rank #777 → #780Downloads -44.9%
    • Tested up to 7.1.3 → 7.1.4

Versions in use

Share of active installs on each published version, from WordPress.org.

  • v2.285%
  • v1.07.6%
  • v2.16.8%
  • v2.00.2%

Rating trend

3.7★★★★★59 reviews · steady in the last 30 days

Requirements & info

Version history
Version
2.2.9
Requires WordPress
4.5
Tested up to
7.1.4
Requires PHP
–
First released
Jan 17, 2017
Last updated
Oct 14, 2026
Releases, last 12 months
…

Questions about Variation Swatches for WooCommerce

How many websites use Variation Swatches for WooCommerce?

Variation Swatches for WooCommerce is active on 40K+ WordPress sites, as WordPress.org reports it. WordPress.org rounds the number down, so the real count is somewhat higher. That makes it the #782 most popular plugin on WordPress.org.

How many times has Variation Swatches for WooCommerce been downloaded?

1,527,670 times in total since 2017. On a typical day it’s downloaded about 296 times. See download stats

When was Variation Swatches for WooCommerce last updated?

Version 2.2.9 came out on Oct 14, 2026 (3 weeks ago). See every release

Is Variation Swatches for WooCommerce compatible with the latest WordPress?

Yes. It’s tested up to WordPress 7.1.4, the current version.

Does Variation Swatches for WooCommerce have known security vulnerabilities?

None that affect the current version. WPVulnerability’s database lists 1 older issue, fixed in earlier versions, so keep Variation Swatches for WooCommerce up to date. See its security record

Is Variation Swatches for WooCommerce still maintained?

Yes. Its last release was 3 weeks ago. No support threads were opened in the last two months.

What rating does Variation Swatches for WooCommerce have?

3.7 out of 5 from 59 reviews on WordPress.org. 58% of them give 5 stars.

What are the best alternatives to Variation Swatches for WooCommerce?

The plugins most like Variation Swatches for WooCommerce, by the tags they share, are SwatchKit (fewer than 10), ShopEngine (100K+) and WCBoost (40K+). Compare all alternatives

Latest reviews

Analyze reviews

Review stats

3.7

★★★★★

59 reviews

  • 5 stars: 34 reviews, 58%
  • 4 stars: 5 reviews, 8%
  • 3 stars: 2 reviews, 3%
  • 2 stars: 4 reviews, 7%
  • 1 stars: 14 reviews, 24%
Positive
66%4–5★
Mixed
3%3★
Critical
31%1–2★
  • About 3 more 5★ reviews would lift it to 3.8.
  • Each new 1★ review takes 2 five-star reviews to balance out.

Compare with competitors

Add up to 1 competitor. No account needed.

Starter · 1 competitor
Variation Swatches for WooCommerce
Suggested:
Metric
Estimated installs≈ 47,000
Reported installs40K+
Rating3.7
Reviews59
Total downloads1.5M
AuthorWoosuite
First releasedJan 17, 2017
Version2.2.9
Requires WP4.5
Requires PHP–
Last updatedOct 14, 2026

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