Variation Swatches for WooCommerce
v2.6.2by Emran Ahmed · updated 12 days ago
Turn dropdowns into color, image, and button swatches for WooCommerce Variable Products. No coding needed.
- Rank
- #177
- No change0 vs yesterday
- Active installs (est.)
- ≈ 350,000
- 300K+ reported · Low
- Total downloads
- 10M
- 9,951,993 all-time
- Rating
- 4.8/5
- 926 reviews
- Support resolved
- 83%
- 5 of 6 threads, last 2 months
Variation Swatches for WooCommerce at a glance
Variation Swatches for WooCommerce is a WordPress plugin by Emran Ahmed with 300K+ active installs, the #177 most popular plugin on WordPress.org. On a typical day it’s downloaded about 3,679 times, 35% more than the month before. It’s rated 4.8 out of 5 from 926 reviews. Version 2.6.2 came out on Oct 28, 2026 and is tested up to WordPress 7.1.4. It leads the 60 plugins tagged “variation swatches”. It was first released in 2017.
Chart time range
Applies to every chart below. History from Oct 11, 2026, 30 days.
Downloads over time
Download stats232K downloads · the last 30 days
View as table
| Date | Variation Swatches for WooCommerce |
|---|---|
| Nov 8, 2026 | 1,638 |
| Nov 7, 2026 | 1,810 |
| Nov 6, 2026 | 2,453 |
| Nov 5, 2026 | 2,947 |
| Nov 4, 2026 | 3,524 |
| Nov 3, 2026 | 3,834 |
| Nov 2, 2026 | 4,495 |
| Nov 1, 2026 | 2,822 |
| Oct 31, 2026 | 3,170 |
| Oct 30, 2026 | 5,708 |
| Oct 29, 2026 | 36,757 |
| Oct 28, 2026 | 59,168 |
| Oct 27, 2026 | 16,388 |
| Oct 26, 2026 | 4,109 |
| Oct 25, 2026 | 2,538 |
| Oct 24, 2026 | 2,929 |
| Oct 23, 2026 | 4,598 |
| Oct 22, 2026 | 7,813 |
| Oct 21, 2026 | 43,962 |
| Oct 20, 2026 | 7,848 |
| Oct 19, 2026 | 1,674 |
| Oct 18, 2026 | 1,052 |
| Oct 17, 2026 | 1,141 |
| Oct 16, 2026 | 1,448 |
| Oct 15, 2026 | 1,645 |
| Oct 14, 2026 | 1,783 |
| Oct 13, 2026 | 1,844 |
| Oct 12, 2026 | 1,795 |
| Oct 11, 2026 | 1,141 |
Unusual spikes are usually updates, not new installs.
Estimated installs
≈ 347,786 · +0.9% in the last 30 days
View as table
| Date | Estimated installs |
|---|---|
| Nov 9, 2026 | 347,786 |
| Nov 8, 2026 | 348,682 |
| Nov 7, 2026 | 347,802 |
| Nov 5, 2026 | 347,914 |
| Nov 4, 2026 | 348,150 |
| Nov 3, 2026 | 347,441 |
| Nov 2, 2026 | 348,185 |
| Nov 1, 2026 | 347,886 |
| Oct 31, 2026 | 351,688 |
| Oct 30, 2026 | 351,896 |
| Oct 29, 2026 | 348,807 |
| Oct 28, 2026 | 346,212 |
| Oct 27, 2026 | 344,759 |
Rank over time
#177 · down 2 in the last 30 days
View as table
| Date | Daily snapshot |
|---|---|
| Nov 9, 2026 | #177 |
| Nov 8, 2026 | #177 |
| Nov 7, 2026 | #177 |
| Nov 6, 2026 | #177 |
| Nov 5, 2026 | #177 |
| Nov 4, 2026 | #177 |
| Nov 3, 2026 | #176 |
| Nov 2, 2026 | #176 |
| Nov 1, 2026 | #176 |
| Oct 31, 2026 | #176 |
| Oct 30, 2026 | #176 |
| Oct 29, 2026 | #176 |
| Oct 28, 2026 | #176 |
| Oct 27, 2026 | #176 |
| Oct 21, 2026 | #175 |
| Oct 19, 2026 | #175 |
| Oct 16, 2026 | #175 |
Growth %
Average +0.07% a day in the last 30 days
View as table
| Date | Growth |
|---|---|
| Nov 9, 2026 | -0.26% |
| Nov 8, 2026 | +0.25% |
| Nov 7, 2026 | -0.02% |
| Nov 5, 2026 | -0.07% |
| Nov 4, 2026 | +0.20% |
| Nov 3, 2026 | -0.21% |
| Nov 2, 2026 | +0.09% |
| Nov 1, 2026 | -1.08% |
| Oct 31, 2026 | -0.06% |
| Oct 30, 2026 | +0.89% |
| Oct 29, 2026 | +0.75% |
| Oct 28, 2026 | +0.42% |
Active installs band
300K+ on WordPress.org
View as table
| Date | Daily snapshot |
|---|---|
| Nov 9, 2026 | 300K+ |
| Nov 8, 2026 | 300K+ |
| Nov 7, 2026 | 300K+ |
| Nov 6, 2026 | 300K+ |
| Nov 5, 2026 | 300K+ |
| Nov 4, 2026 | 300K+ |
| Nov 3, 2026 | 300K+ |
| Nov 2, 2026 | 300K+ |
| Nov 1, 2026 | 300K+ |
| Oct 31, 2026 | 300K+ |
| Oct 30, 2026 | 300K+ |
| Oct 29, 2026 | 300K+ |
| Oct 28, 2026 | 300K+ |
| Oct 27, 2026 | 300K+ |
| Oct 21, 2026 | 300K+ |
| Oct 19, 2026 | 300K+ |
| Oct 16, 2026 | 300K+ |
Search rankings
Where it appears in WordPress.org search for the searches you track, checked every day.
See where Variation Swatches for WooCommerce ranks in search
Track this plugin to check its position for the searches you choose, daily, with an alert when it moves.
Change log
From our daily snapshot of WordPress.org- Rank #176 → #177Downloads -13.1%
- Tested up to 7.1.3 → 7.1.4
- Released 2.6.2 (was 2.6.1)
- Rank #176 → #177Downloads +16%
- Released 2.6.1 (was 2.6.0)
- Rank #175 → #176Downloads +154.7%
- Released 2.6.0 (was 2.5.0)
Versions in use
Share of active installs on each published version, from WordPress.org.
- v2.226%
- v2.625%
- v2.115%
- v2.59.0%
- Other24%
Rating trend
4.8★★★★★926 reviews · steady in the last 30 days
Requirements & info
Version history- Version
- 2.6.2
- Requires WordPress
- 6.8
- Tested up to
- 7.1.4
- Requires PHP
- 7.4
- First released
- Dec 20, 2017
- Last updated
- Oct 28, 2026
- Releases, last 12 months
- …
Questions about Variation Swatches for WooCommerce
How many websites use Variation Swatches for WooCommerce?
Variation Swatches for WooCommerce is active on 300K+ WordPress sites, as WordPress.org reports it. WordPress.org rounds the number down, so the real count is somewhat higher. That makes it the #177 most popular plugin on WordPress.org.
How many times has Variation Swatches for WooCommerce been downloaded?
9,951,993 times in total since 2017. On a typical day it’s downloaded about 3,679 times. See download stats
When was Variation Swatches for WooCommerce last updated?
Version 2.6.2 came out on Oct 28, 2026 (1 week ago). See every release
Is Variation Swatches for WooCommerce compatible with the latest WordPress?
Yes. It’s tested up to WordPress 7.1.4, the current version.
Does Variation Swatches for WooCommerce have known security vulnerabilities?
None that affect the current version. WPVulnerability’s database lists 1 older issue, fixed in earlier versions, so keep Variation Swatches for WooCommerce up to date. See its security record
Is Variation Swatches for WooCommerce still maintained?
Yes. Its last release was 1 week ago. Its authors resolved 5 of the 6 support threads opened in the last two months.
What rating does Variation Swatches for WooCommerce have?
4.8 out of 5 from 926 reviews on WordPress.org. 95% of them give 5 stars.
What are the best alternatives to Variation Swatches for WooCommerce?
The plugins most like Variation Swatches for WooCommerce, by the tags they share, are Choosly (10K+), ShopEngine (100K+) and WCBoost (40K+). Compare all alternatives
Latest reviews
Analyze reviewsReview stats
4.8
★★★★★
926 reviews
- 5 stars: 877 reviews, 95%
- 4 stars: 11 reviews, 1%
- 3 stars: 7 reviews, 1%
- 2 stars: 6 reviews, 1%
- 1 stars: 25 reviews, 3%
- Positive
- 96%4–5★
- Mixed
- 1%3★
- Critical
- 3%1–2★
- About 28 more 5★ reviews would lift it to 4.9.
- Each new 1★ review takes 25 five-star reviews to balance out.
Compare with competitors
Add up to 1 competitor. No account needed.
| Metric | |
|---|---|
| Estimated installs | ≈ 350,000 |
| Reported installs | 300K+ |
| Rating | 4.8 |
| Reviews | 926 |
| Total downloads | 10M |
| Author | Emran Ahmed |
| First released | Dec 20, 2017 |
| Version | 2.6.2 |
| Requires WP | 6.8 |
| Requires PHP | 7.4 |
| Last updated | Oct 28, 2026 |
Alternatives to Variation Swatches for WooCommerce
Compare all alternativesPopular plugins with the same tags, the most in common first.

Choosly
by VillaTheme
Showcase variations and impress your customers with beautiful swatches such as color, button, image, and more.
- Rank
- #1,740
- Installs
- 10K+
- 4.7

ShopEngine
by Roxnor
WooCommerce builder for Elementor & Gutenberg, offering product templates, product sliders, shopping cart, quick view, Woo Wishlist, product filter.
- Rank
- #459
- Installs
- 100K+
- 4.6

WCBoost
by WCBoost
WCBoost – Variation Swatches is the ultimate plugin to display WooCommerce product variations in style.
- Rank
- #807
- Installs
- 40K+
- 4.8

Product Labels, Quick View, Buy Now, Pre-Orders, Frequently Bought Together & More for WooCommerce
by Syed Balkhi
40+ WooCommerce modules in one plugin: product labels, quick view, buy now, pre-orders, variation swatches, discount rules & more.
- Rank
- #2,285
- Installs
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WowStore
by WPXPO
Build eCommerce sites & boost your earnings with the WooCommerce Builder, WooCommerce Blocks, and more effective features.
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- #3,549
- Installs
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Out of Stock Message Manager for WooCommerce
by Coders Time Team
Out of Stock Message Manager is an official plugin maintained by the Coderstime that add features on the woocommerce product stock out.
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Side by side:Variation Swatches for WooCommerce vs ChooslyVariation Swatches for WooCommerce vs ShopEngineVariation Swatches for WooCommerce vs WCBoost
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