GTM4WP – A Google Tag Manager (GTM) plugin for WordPress
v2.1.1by Thomas Geiger · updated 3 days ago
Advanced tag management for WordPress with Google Tag Manager
- Rank
- #83
- No change0 vs yesterday
- Active installs (est.)
- ≈ 750,000
- 700K+ reported · Low
- Total downloads
- 17M
- 17,019,472 all-time
- Rating
- 4.5/5
- 155 reviews
- Support resolved
- 50%
- 6 of 12 threads, last 2 months
GTM4WP at a glance
GTM4WP is a WordPress plugin by Thomas Geiger with 700K+ active installs, the #83 most popular plugin on WordPress.org. On a typical day it’s downloaded about 8,601 times, 42% fewer than the month before. It’s rated 4.5 out of 5 from 155 reviews. Version 2.1.1 came out on Nov 5, 2026 and is tested up to WordPress 7.1.4. It leads the 82 plugins tagged “google ads”. It was first released in 2013.
Chart time range
Applies to every chart below. History from Oct 9, 2026, 31 days.
Downloads over time
Download stats675.7K downloads · the last 30 days
View as table
| Date | GTM4WP |
|---|---|
| Nov 7, 2026 | 13,005 |
| Nov 6, 2026 | 157,088 |
| Nov 5, 2026 | 95,979 |
| Nov 4, 2026 | 6,681 |
| Nov 3, 2026 | 7,102 |
| Nov 2, 2026 | 8,528 |
| Nov 1, 2026 | 3,393 |
| Oct 31, 2026 | 3,018 |
| Oct 30, 2026 | 7,148 |
| Oct 29, 2026 | 17,774 |
| Oct 28, 2026 | 25,182 |
| Oct 27, 2026 | 8,673 |
| Oct 26, 2026 | 9,508 |
| Oct 25, 2026 | 3,703 |
| Oct 24, 2026 | 4,012 |
| Oct 23, 2026 | 10,146 |
| Oct 22, 2026 | 16,214 |
| Oct 21, 2026 | 14,335 |
| Oct 20, 2026 | 10,707 |
| Oct 19, 2026 | 13,489 |
| Oct 18, 2026 | 5,748 |
| Oct 17, 2026 | 5,283 |
| Oct 16, 2026 | 10,884 |
| Oct 15, 2026 | 13,756 |
| Oct 14, 2026 | 18,569 |
| Oct 13, 2026 | 62,259 |
| Oct 12, 2026 | 108,109 |
| Oct 11, 2026 | 3,476 |
| Oct 10, 2026 | 3,545 |
| Oct 9, 2026 | 8,341 |
Unusual spikes are usually updates, not new installs.
Estimated installs
≈ 754,525 · -0.2% in the last 30 days
View as table
| Date | Estimated installs |
|---|---|
| Nov 8, 2026 | 754,525 |
| Nov 7, 2026 | 754,539 |
| Nov 5, 2026 | 755,068 |
| Nov 4, 2026 | 754,723 |
| Nov 3, 2026 | 754,817 |
| Nov 2, 2026 | 755,338 |
| Nov 1, 2026 | 755,707 |
| Oct 31, 2026 | 756,178 |
| Oct 30, 2026 | 756,408 |
| Oct 29, 2026 | 756,356 |
| Oct 28, 2026 | 756,214 |
| Oct 27, 2026 | 755,791 |
Rank over time
#83
View as table
| Date | Daily snapshot |
|---|---|
| Nov 8, 2026 | #83 |
| Nov 7, 2026 | #83 |
| Nov 6, 2026 | #83 |
| Nov 5, 2026 | #83 |
| Nov 4, 2026 | #83 |
| Nov 3, 2026 | #83 |
| Nov 2, 2026 | #83 |
| Nov 1, 2026 | #83 |
| Oct 31, 2026 | #83 |
| Oct 30, 2026 | #83 |
| Oct 29, 2026 | #83 |
| Oct 28, 2026 | #83 |
| Oct 27, 2026 | #83 |
| Oct 21, 2026 | #83 |
| Oct 19, 2026 | #83 |
| Oct 16, 2026 | #83 |
Growth %
Average -0.01% a day in the last 30 days
View as table
| Date | Growth |
|---|---|
| Nov 8, 2026 | -0.00% |
| Nov 7, 2026 | -0.04% |
| Nov 5, 2026 | +0.05% |
| Nov 4, 2026 | -0.01% |
| Nov 3, 2026 | -0.07% |
| Nov 2, 2026 | -0.05% |
| Nov 1, 2026 | -0.06% |
| Oct 31, 2026 | -0.03% |
| Oct 30, 2026 | +0.01% |
| Oct 29, 2026 | +0.02% |
| Oct 28, 2026 | +0.06% |
Active installs band
700K+ on WordPress.org
View as table
| Date | Daily snapshot |
|---|---|
| Nov 8, 2026 | 700K+ |
| Nov 7, 2026 | 700K+ |
| Nov 6, 2026 | 700K+ |
| Nov 5, 2026 | 700K+ |
| Nov 4, 2026 | 700K+ |
| Nov 3, 2026 | 700K+ |
| Nov 2, 2026 | 700K+ |
| Nov 1, 2026 | 700K+ |
| Oct 31, 2026 | 700K+ |
| Oct 30, 2026 | 700K+ |
| Oct 29, 2026 | 700K+ |
| Oct 28, 2026 | 700K+ |
| Oct 27, 2026 | 700K+ |
| Oct 21, 2026 | 700K+ |
| Oct 19, 2026 | 700K+ |
| Oct 16, 2026 | 700K+ |
Search rankings
Where it appears in WordPress.org search for the searches you track, checked every day.
See where GTM4WP ranks in search
Track this plugin to check its position for the searches you choose, daily, with an alert when it moves.
Change log
From our daily snapshot of WordPress.org- So far:Rank #83 → #83
- Released 2.1.1 (was 2.0.6)
- Rank #83 → #83Downloads -31.4%
- Tested up to 7.1.3 → 7.1.4
Versions in use
Share of active installs on each published version, from WordPress.org.
- v1.2230%
- v2.029%
- v2.119%
- v1.208.3%
- Other13%
Rating trend
4.5★★★★★155 reviews · steady in the last 30 days
Requirements & info
Version history- Version
- 2.1.1
- Requires WordPress
- 6.3
- Tested up to
- 7.1.4
- Requires PHP
- 8.0
- First released
- Sep 23, 2013
- Last updated
- Nov 5, 2026
- Releases, last 12 months
- …
Questions about GTM4WP
How many websites use GTM4WP?
GTM4WP is active on 700K+ WordPress sites, as WordPress.org reports it. WordPress.org rounds the number down, so the real count is somewhat higher. That makes it the #83 most popular plugin on WordPress.org.
How many times has GTM4WP been downloaded?
17,019,472 times in total since 2013. On a typical day it’s downloaded about 8,601 times. See download stats
When was GTM4WP last updated?
Version 2.1.1 came out on Nov 5, 2026 (3 days ago). See every release
Is GTM4WP compatible with the latest WordPress?
Yes. It’s tested up to WordPress 7.1.4, the current version.
Does GTM4WP have known security vulnerabilities?
None that affect the current version. WPVulnerability’s database lists 4 older issues, fixed in earlier versions, so keep GTM4WP up to date. See its security record
Is GTM4WP still maintained?
Yes. Its last release was 3 days ago. Its authors resolved 6 of the 12 support threads opened in the last two months.
What rating does GTM4WP have?
4.5 out of 5 from 155 reviews on WordPress.org. 85% of them give 5 stars.
What are the best alternatives to GTM4WP?
The plugins most like GTM4WP, by the tags they share, are WEBKINDER Integration for Google Analytics and Google Tag Manager (10K+), Tracking and Consent Manager (3K+) and Simple Google Analytics Tag Manager (1K+). Compare all alternatives
Latest reviews
Analyze reviewsReview stats
4.5
★★★★★
155 reviews
- 5 stars: 132 reviews, 85%
- 4 stars: 1 reviews, 1%
- 3 stars: 5 reviews, 3%
- 2 stars: 2 reviews, 1%
- 1 stars: 15 reviews, 10%
- Positive
- 86%4–5★
- Mixed
- 3%3★
- Critical
- 11%1–2★
- About 17 more 5★ reviews would lift it to 4.6.
- Each new 1★ review takes 7 five-star reviews to balance out.
Compare with competitors
Add up to 1 competitor. No account needed.
| Metric | |
|---|---|
| Estimated installs | ≈ 750,000 |
| Reported installs | 700K+ |
| Rating | 4.5 |
| Reviews | 155 |
| Total downloads | 17M |
| Author | Thomas Geiger |
| First released | Sep 23, 2013 |
| Version | 2.1.1 |
| Requires WP | 6.3 |
| Requires PHP | 8.0 |
| Last updated | Nov 5, 2026 |
Alternatives to GTM4WP
Compare all alternativesPopular plugins with the same tags, the most in common first.
WEBKINDER Integration for Google Analytics and Google Tag Manager
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- Rank
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- Installs
- 10K+
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Set up consent management and tracking tools in minutes instead of days. Integrations with Google Analytics, Google Ads, Meta Pixel, GTM, and more.
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- Installs
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Adds Google Analytics GA4 and Google Tag Manager snippets with simple privacy-friendly controls.
- Rank
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- Installs
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- Installs
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- Rank
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Side by side:GTM4WP vs WEBKINDER Integration for Google Analytics and Google Tag ManagerGTM4WP vs Tracking and Consent ManagerGTM4WP vs Simple Google Analytics Tag Manager