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WordPress plugin comparison

DataLayer for GTM and Matomo vs GTM4WP

At a glance

  • GTM4WP has more active installs: 700K+, against 80+ for DataLayer for GTM and Matomo.
  • On a typical day, GTM4WP is downloaded about 11,219 times, DataLayer for GTM and Matomo about 7.
  • DataLayer for GTM and Matomo has no reviews yet.
  • GTM4WP was updated more recently: Nov 5, 2026, against Oct 6, 2026 for DataLayer for GTM and Matomo.
  • Both are tested up to WordPress 7.1.4.
  • GTM4WP has been around longer: since 2013, against 2024 for DataLayer for GTM and Matomo.

Line by line

GTM4WP leads on 5 of 5 comparable lines.

MetricDataLayer for GTM and MatomoGTM4WP
Popular rank#17,638#83
Active installs80+700K+
Downloads, last 30 days155600K
RatingNo ratings4.5(155)
Support threads resolved–40%
Tested up to7.1.47.1.4
Search multiplier×0.26×2.49
Last release1 month ago5 days ago
Requires PHP7.28.0

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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