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WordPress plugin comparison

BetterLinks vs Bitly URL Shortener

At a glance

  • BetterLinks has more active installs: 20K+, against 500+ for Bitly URL Shortener.
  • On a typical day, BetterLinks is downloaded about 411 times, Bitly URL Shortener about 12.
  • Bitly URL Shortener is rated higher: 5.0 out of 5 from 5 reviews, against 4.8 from 85 reviews.
  • BetterLinks was updated more recently: Nov 1, 2026, against Sep 26, 2026 for Bitly URL Shortener.
  • Both are tested up to WordPress 7.1.4.
  • Bitly URL Shortener has been around longer: since 2020, against 2021 for BetterLinks.

Line by line

BetterLinks leads on 5 of 6 comparable lines.

MetricBetterLinksBitly URL Shortener
Popular rank#1,302#8,767
Active installs20K+500+
Downloads, last 30 days22.3K203
Rating4.8(85)5.0(5)
Support threads resolved0%–
Tested up to7.1.47.1.4
Search multiplier×0.93×0.56
Last release9 days ago1 month ago
Requires PHP7.47.4

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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