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Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation

v2.17.1

by Syed Balkhi · updated 2 months ago

🤩 Make popups & optin forms to get more email newsletter subscribers, leads, and sales - #1 most popular popup builder plugin! 🚀

ecommercemarketingOptinpopuppopups
WordPress.org SaveAnalyze reviews Track this plugin
Rank
#54
No change0 vs yesterday
Active installs (est.)
≈ 1,400,000
1M+ reported · Low
Total downloads
134.9M
134,874,363 all-time
Rating
4.3/5
822 reviews
Support resolved
0%
0 of 1 threads, last 2 months
Declining·Downloads -23.3% (30d)·Toward 900K+ · ETA ~46d

Popup Builder & Popup Maker for WordPress at a glance

Popup Builder & Popup Maker for WordPress is a WordPress plugin by Syed Balkhi with 1M+ active installs, the #54 most popular plugin on WordPress.org. On a typical day it’s downloaded about 6,127 times, 23% fewer than the month before. It’s rated 4.3 out of 5 from 822 reviews. Version 2.17.1 came out on Aug 14, 2026 and is tested up to WordPress 7.0.8. It leads the 38 plugins tagged “Optin”. It was first released in 2015.

Chart time range

Applies to every chart below. History from Oct 9, 2026, 31 days.

Showing the last 30 days. Full history comes with any paid plan.See plans

Downloads over time

Download stats

191.1K downloads · the last 30 days

Downloads over time
Popup Builder & Popup Maker for WordPress Compare series
Downloads over time: 30 days across 1 series.6K8K10KOct 9Oct 14Oct 19Oct 24Oct 28Nov 2Nov 7Oct 29, 2026: Tested up to 7.0.8
View as table
DatePopup Builder & Popup Maker for WordPress
Nov 7, 20264,671
Nov 6, 20265,625
Nov 5, 20266,447
Nov 4, 20266,146
Nov 3, 20265,849
Nov 2, 20266,228
Nov 1, 20264,848
Oct 31, 20264,800
Oct 30, 20266,108
Oct 29, 20266,451
Oct 28, 20267,802
Oct 27, 20266,886
Oct 26, 20267,171
Oct 25, 20265,531
Oct 24, 20265,829
Oct 23, 20268,153
Oct 22, 202611,183
Oct 21, 20269,110
Oct 20, 20266,325
Oct 19, 20266,191
Oct 18, 20265,061
Oct 17, 20264,955
Oct 16, 20266,019
Oct 15, 20266,673
Oct 14, 20266,576
Oct 13, 20266,827
Oct 12, 20266,441
Oct 11, 20265,194
Oct 10, 20265,374
Oct 9, 20266,656

Unusual spikes are usually updates, not new installs.

Estimated installs

≈ 1,361,406 · +0.6% in the last 30 days

Estimated installs
Estimated installs: 30 days across 2 series.1.3M1.4M1.4MOct 9Oct 14Oct 19Oct 24Oct 29Nov 3Nov 8Oct 29, 2026: Tested up to 7.0.8
View as table
DateApproximate, from band changesEstimated installs
Nov 8, 2026–1,361,406
Nov 7, 2026–1,361,876
Nov 5, 2026–1,356,637
Nov 4, 2026–1,358,213
Nov 3, 2026–1,368,375
Nov 2, 2026–1,384,133
Nov 1, 2026–1,379,084
Oct 31, 2026–1,361,110
Oct 30, 2026–1,359,834
Oct 29, 2026–1,352,230
Oct 28, 2026–1,330,455
Oct 27, 20261,356,7941,356,794
Oct 26, 20261,356,632–
Oct 25, 20261,356,469–
Oct 24, 20261,356,307–
Oct 23, 20261,356,145–
Oct 22, 20261,355,983–
Oct 21, 20261,355,820–
Oct 20, 20261,355,658–
Oct 19, 20261,355,496–
Oct 18, 20261,355,334–
Oct 17, 20261,355,171–
Oct 16, 20261,355,009–
Oct 15, 20261,354,847–
Oct 14, 20261,354,684–
Oct 13, 20261,354,522–
Oct 12, 20261,354,360–
Oct 11, 20261,354,198–
Oct 10, 20261,354,035–
Oct 9, 20261,353,873–

Rank over time

#54 · down 2 in the last 30 days

Popular rank
Popular rank: 16 days across 1 series.#52#53#54Oct 16Oct 19Oct 27Oct 31Nov 4Nov 8Oct 29, 2026: Tested up to 7.0.8
View as table
DateDaily snapshot
Nov 8, 2026#54
Nov 7, 2026#54
Nov 6, 2026#54
Nov 5, 2026#54
Nov 4, 2026#54
Nov 3, 2026#53
Nov 2, 2026#52
Nov 1, 2026#52
Oct 31, 2026#53
Oct 30, 2026#52
Oct 29, 2026#54
Oct 28, 2026#54
Oct 27, 2026#54
Oct 21, 2026#52
Oct 19, 2026#52
Oct 16, 2026#52

Growth %

Average +0.02% a day in the last 30 days

Growth %, day over day
Growth %, day over day: 29 days across 2 series.-2%0%2%Oct 10Oct 15Oct 20Oct 24Oct 29Nov 3Nov 8
View as table
DateApproximate, from band changesGrowth
Nov 8, 2026–-0.04%
Nov 7, 2026–+0.19%
Nov 5, 2026–-0.12%
Nov 4, 2026–-0.74%
Nov 3, 2026–-1.14%
Nov 2, 2026–+0.37%
Nov 1, 2026–+1.32%
Oct 31, 2026–+0.09%
Oct 30, 2026–+0.56%
Oct 29, 2026–+1.64%
Oct 28, 2026–-1.94%
Oct 27, 2026+0.01%–
Oct 26, 2026+0.01%–
Oct 25, 2026+0.01%–
Oct 24, 2026+0.01%–
Oct 23, 2026+0.01%–
Oct 22, 2026+0.01%–
Oct 21, 2026+0.01%–
Oct 20, 2026+0.01%–
Oct 19, 2026+0.01%–
Oct 18, 2026+0.01%–
Oct 17, 2026+0.01%–
Oct 16, 2026+0.01%–
Oct 15, 2026+0.01%–
Oct 14, 2026+0.01%–
Oct 13, 2026+0.01%–
Oct 12, 2026+0.01%–
Oct 11, 2026+0.01%–
Oct 10, 2026+0.01%–

Active installs band

1M+ on WordPress.org

Active installs (rounded band)
Active installs (rounded band): 16 days across 1 series.950K1M1.1MOct 16Oct 19Oct 27Oct 31Nov 4Nov 8Oct 29, 2026: Tested up to 7.0.8
View as table
DateDaily snapshot
Nov 8, 20261M+
Nov 7, 20261M+
Nov 6, 20261M+
Nov 5, 20261M+
Nov 4, 20261M+
Nov 3, 20261M+
Nov 2, 20261M+
Nov 1, 20261M+
Oct 31, 20261M+
Oct 30, 20261M+
Oct 29, 20261M+
Oct 28, 20261M+
Oct 27, 20261M+
Oct 21, 20261M+
Oct 19, 20261M+
Oct 16, 20261M+

Search rankings

Where it appears in WordPress.org search for the searches you track, checked every day.

See where Popup Builder & Popup Maker for WordPress ranks in search

Track this plugin to check its position for the searches you choose, daily, with an alert when it moves.

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Change log

From our daily snapshot of WordPress.org
  1. Rank #54 → #54Downloads -10%
    • Tested up to 7.0.7 → 7.0.8

Versions in use

Share of active installs on each published version, from WordPress.org.

  • v2.1761%
  • v2.1631%
  • Other8.3%

Rating trend

4.3★★★★★822 reviews · steady in the last 30 days

Requirements & info

Version history
Version
2.17.1
Requires WordPress
6.0
Tested up to
7.0.8
Requires PHP
7.4
First released
Apr 26, 2015
Last updated
Aug 14, 2026
Releases, last 12 months
…

Questions about Popup Builder & Popup Maker for WordPress

How many websites use Popup Builder & Popup Maker for WordPress?

Popup Builder & Popup Maker for WordPress is active on 1M+ WordPress sites, as WordPress.org reports it. WordPress.org rounds the number down, so the real count is somewhat higher. That makes it the #54 most popular plugin on WordPress.org.

How many times has Popup Builder & Popup Maker for WordPress been downloaded?

134,874,363 times in total since 2015. On a typical day it’s downloaded about 6,127 times. See download stats

When was Popup Builder & Popup Maker for WordPress last updated?

Version 2.17.1 came out on Aug 14, 2026 (2 months ago). See every release

Is Popup Builder & Popup Maker for WordPress compatible with the latest WordPress?

It’s tested up to WordPress 7.0.8, one version behind the current 7.1. Authors often update this line a few weeks after a release.

Does Popup Builder & Popup Maker for WordPress have known security vulnerabilities?

None that affect the current version. WPVulnerability’s database lists 8 older issues, fixed in earlier versions, so keep Popup Builder & Popup Maker for WordPress up to date. See its security record

Is Popup Builder & Popup Maker for WordPress still maintained?

Yes. Its last release was 2 months ago. Its authors resolved 0 of the 1 support threads opened in the last two months.

What rating does Popup Builder & Popup Maker for WordPress have?

4.3 out of 5 from 822 reviews on WordPress.org. 80% of them give 5 stars.

What are the best alternatives to Popup Builder & Popup Maker for WordPress?

The plugins most like Popup Builder & Popup Maker for WordPress, by the tags they share, are Popup Maker (600K+), Advanced Popups (60K+) and Hustle (80K+). Compare all alternatives

Latest reviews

Analyze reviews
All reviews on WordPress.org

Review stats

4.3

★★★★★

822 reviews

  • 5 stars: 658 reviews, 80%
  • 4 stars: 19 reviews, 2%
  • 3 stars: 5 reviews, 1%
  • 2 stars: 7 reviews, 1%
  • 1 stars: 133 reviews, 16%
Positive
82%4–5★
Mixed
1%3★
Critical
17%1–2★
  • About 74 more 5★ reviews would lift it to 4.4.
  • Each new 1★ review takes 5 five-star reviews to balance out.

Compare with competitors

Add up to 1 competitor. No account needed.

Starter · 1 competitor
Popup Builder & Popup Maker for WordPress
Suggested:
Metric
Popup Builder & Popup Maker for WordPress
Estimated installs≈ 1,400,000
Reported installs1M+
Rating4.3
Reviews822
Total downloads134.9M
AuthorSyed Balkhi
First releasedApr 26, 2015
Version2.17.1
Requires WP6.0
Requires PHP7.4
Last updatedAug 14, 2026

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Side by side:Popup Builder & Popup Maker for WordPress vs Popup MakerPopup Builder & Popup Maker for WordPress vs Advanced PopupsPopup Builder & Popup Maker for WordPress vs Hustle

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