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Image Optimizer – Compress Images and Convert to WebP or AVIF

v1.7.7

by Elementor · updated 1 month ago

Image Optimizer is an easy-to-use WordPress plugin that reduces image size through various compression and resizing techniques – all of which preserve …

convert AVIFconvert webpimage compressionimage optimizationperformance
WordPress.org SaveAnalyze reviews Track this plugin
Rank
#58
No change0 vs yesterday
Active installs (est.)
≈ 1,300,000
1M+ reported · Low
Total downloads
16.5M
16,467,523 all-time
Rating
1.7/5
81 reviews
Support resolved
100%
1 of 1 threads, last 2 months
Declining·Downloads -15.8% (30d)·Toward 900K+ · ETA ~59d

Image Optimizer at a glance

Image Optimizer is a WordPress plugin by Elementor with 1M+ active installs, the #58 most popular plugin on WordPress.org. On a typical day it’s downloaded about 5,796 times, 16% fewer than the month before. It’s rated 1.7 out of 5 from 81 reviews. Version 1.7.7 came out on Sep 22, 2026 and is tested up to WordPress 7.0.8. It leads the 6 plugins tagged “convert AVIF”. It was first released in 2024.

Chart time range

Applies to every chart below. History from Oct 9, 2026, 31 days.

Showing the last 30 days. Full history comes with any paid plan.See plans

Downloads over time

Download stats

182.7K downloads · the last 30 days

Downloads over time
Image Optimizer Compare series
Downloads over time: 30 days across 1 series.5K10KOct 9Oct 14Oct 19Oct 24Oct 28Nov 2Nov 7Oct 29, 2026: Tested up to 7.0.8
View as table
DateImage Optimizer
Nov 7, 20263,490
Nov 6, 20264,802
Nov 5, 20265,315
Nov 4, 20265,832
Nov 3, 20265,940
Nov 2, 20265,759
Nov 1, 20263,799
Oct 31, 20264,263
Oct 30, 20267,066
Oct 29, 20266,317
Oct 28, 20266,878
Oct 27, 20266,513
Oct 26, 20266,648
Oct 25, 20264,483
Oct 24, 20264,695
Oct 23, 20267,541
Oct 22, 202610,399
Oct 21, 20268,859
Oct 20, 20266,739
Oct 19, 20266,591
Oct 18, 20264,530
Oct 17, 20264,212
Oct 16, 20266,209
Oct 15, 20266,869
Oct 14, 20267,362
Oct 13, 20267,367
Oct 12, 20267,219
Oct 11, 20264,918
Oct 10, 20264,892
Oct 9, 20267,173

Unusual spikes are usually updates, not new installs.

Estimated installs

≈ 1,300,407 · -0.9% in the last 30 days

Estimated installs
Estimated installs: 12 days across 1 series.1.3M1.3M1.3MOct 27Oct 29Oct 31Nov 2Nov 4Nov 8Oct 29, 2026: Tested up to 7.0.8
View as table
DateEstimated installs
Nov 8, 20261,300,407
Nov 7, 20261,300,189
Nov 5, 20261,302,166
Nov 4, 20261,297,683
Nov 3, 20261,301,661
Nov 2, 20261,302,244
Nov 1, 20261,296,391
Oct 31, 20261,292,073
Oct 30, 20261,287,116
Oct 29, 20261,312,560
Oct 28, 20261,286,181
Oct 27, 20261,312,606

Rank over time

#58 · down 1 in the last 30 days

Popular rank
Popular rank: 16 days across 1 series.#57#57.5#58Oct 16Oct 19Oct 27Oct 31Nov 4Nov 8Oct 29, 2026: Tested up to 7.0.8
View as table
DateDaily snapshot
Nov 8, 2026#58
Nov 7, 2026#58
Nov 6, 2026#58
Nov 5, 2026#58
Nov 4, 2026#58
Nov 3, 2026#58
Nov 2, 2026#58
Nov 1, 2026#58
Oct 31, 2026#58
Oct 30, 2026#57
Oct 29, 2026#57
Oct 28, 2026#57
Oct 27, 2026#57
Oct 21, 2026#57
Oct 19, 2026#57
Oct 16, 2026#57

Growth %

Average -0.08% a day in the last 30 days

Growth %, day over day
Growth %, day over day: 11 days across 1 series.-2%0%2%Oct 28Oct 30Nov 1Nov 4Nov 8
View as table
DateGrowth
Nov 8, 2026+0.02%
Nov 7, 2026-0.08%
Nov 5, 2026+0.34%
Nov 4, 2026-0.31%
Nov 3, 2026-0.04%
Nov 2, 2026+0.45%
Nov 1, 2026+0.33%
Oct 31, 2026+0.39%
Oct 30, 2026-1.94%
Oct 29, 2026+2.05%
Oct 28, 2026-2.01%

Active installs band

1M+ on WordPress.org

Active installs (rounded band)
Active installs (rounded band): 16 days across 1 series.950K1M1.1MOct 16Oct 19Oct 27Oct 31Nov 4Nov 8Oct 29, 2026: Tested up to 7.0.8
View as table
DateDaily snapshot
Nov 8, 20261M+
Nov 7, 20261M+
Nov 6, 20261M+
Nov 5, 20261M+
Nov 4, 20261M+
Nov 3, 20261M+
Nov 2, 20261M+
Nov 1, 20261M+
Oct 31, 20261M+
Oct 30, 20261M+
Oct 29, 20261M+
Oct 28, 20261M+
Oct 27, 20261M+
Oct 21, 20261M+
Oct 19, 20261M+
Oct 16, 20261M+

Search rankings

Where it appears in WordPress.org search for the searches you track, checked every day.

See where Image Optimizer ranks in search

Track this plugin to check its position for the searches you choose, daily, with an alert when it moves.

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Change log

From our daily snapshot of WordPress.org
  1. Rank #57 → #58Downloads -19.7%
    • Tested up to 7.0.7 → 7.0.8

Versions in use

Share of active installs on each published version, from WordPress.org.

  • v1.779%
  • v1.615%
  • Other6.1%

Rating trend

1.7★★★★★81 reviews · steady in the last 30 days

Requirements & info

Version history
Version
1.7.7
Requires WordPress
6.7
Tested up to
7.0.8
Requires PHP
7.4
First released
Jan 8, 2024
Last updated
Sep 22, 2026
Releases, last 12 months
…

Questions about Image Optimizer

How many websites use Image Optimizer?

Image Optimizer is active on 1M+ WordPress sites, as WordPress.org reports it. WordPress.org rounds the number down, so the real count is somewhat higher. That makes it the #58 most popular plugin on WordPress.org.

How many times has Image Optimizer been downloaded?

16,467,523 times in total since 2024. On a typical day it’s downloaded about 5,796 times. See download stats

When was Image Optimizer last updated?

Version 1.7.7 came out on Sep 22, 2026 (1 month ago). See every release

Is Image Optimizer compatible with the latest WordPress?

It’s tested up to WordPress 7.0.8, one version behind the current 7.1. Authors often update this line a few weeks after a release.

Does Image Optimizer have known security vulnerabilities?

None that affect the current version. WPVulnerability’s database lists 3 older issues, fixed in earlier versions, so keep Image Optimizer up to date. See its security record

Is Image Optimizer still maintained?

Yes. Its last release was 1 month ago. Its authors resolved 1 of the 1 support threads opened in the last two months.

What rating does Image Optimizer have?

1.7 out of 5 from 81 reviews on WordPress.org. 12% of them give 5 stars.

What are the best alternatives to Image Optimizer?

The plugins most like Image Optimizer, by the tags they share, are Imagify Image Optimization (900K+), Smush (1M+) and Converter for Media (500K+). Compare all alternatives

Latest reviews

Analyze reviews
All reviews on WordPress.org

Review stats

1.7

★★★★★

81 reviews

  • 5 stars: 10 reviews, 12%
  • 4 stars: 1 reviews, 1%
  • 3 stars: 6 reviews, 7%
  • 2 stars: 4 reviews, 5%
  • 1 stars: 60 reviews, 74%
Positive
14%4–5★
Mixed
7%3★
Critical
79%1–2★
  • About 1 more 5★ reviews would lift it to 1.8.
  • Each new 1★ review takes 1 five-star review to balance out.

Compare with competitors

Add up to 1 competitor. No account needed.

Starter · 1 competitor
Image Optimizer
Suggested:
Metric
Image Optimizer
Estimated installs≈ 1,300,000
Reported installs1M+
Rating1.7
Reviews81
Total downloads16.5M
AuthorElementor
First releasedJan 8, 2024
Version1.7.7
Requires WP6.7
Requires PHP7.4
Last updatedSep 22, 2026

Alternatives to Image Optimizer

Compare all alternatives

Popular plugins with the same tags, the most in common first.

Side by side:Image Optimizer vs Imagify Image OptimizationImage Optimizer vs SmushImage Optimizer vs Converter for Media

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