WordPress plugin comparison
Custom Link Shortener vs PrettyLinks
At a glance
- PrettyLinks has more active installs: 200K+, against 10+ for Custom Link Shortener.
- On a typical day, PrettyLinks is downloaded about 1,939 times, Custom Link Shortener about 3.
- Custom Link Shortener has no reviews yet.
- PrettyLinks was updated more recently: Oct 21, 2026, against Aug 30, 2026 for Custom Link Shortener.
- Both are tested up to WordPress 7.1.4.
- PrettyLinks has been around longer: since 2009, against 2025 for Custom Link Shortener.
Line by line
PrettyLinks leads on 5 of 5 comparable lines.
| Metric |  Custom Link Shortener |  PrettyLinks |
|---|---|---|
| Popular rank | #30,068 | #228 |
| Active installs | 10+ | 200K+ |
| Downloads, last 30 days | 47 | 184.5K |
| Rating | No ratings | 4.8(1.3K) |
| Support threads resolved | – | 75% |
| Tested up to | 7.1.4 | 7.1.4 |
| Search multiplier | ×0.13 | ×2.25 |
| Last release | 2 months ago | 20 days ago |
| Requires PHP | 7.4 | 7.4 |
From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.
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