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WordPress plugin comparison

Ad Inserter vs Ad Invalid Click Protector (AICP)

At a glance

  • Ad Inserter has more active installs: 300K+, against 10K+ for Ad Invalid Click Protector (AICP).
  • On a typical day, Ad Inserter is downloaded about 3,261 times, Ad Invalid Click Protector (AICP) about 61.
  • Ad Inserter is rated higher: 4.9 out of 5 from 2,435 reviews, against 4.7 from 62 reviews.
  • Ad Inserter was updated more recently: Oct 28, 2026, against Jul 20, 2026 for Ad Invalid Click Protector (AICP).
  • Ad Inserter is tested with a newer WordPress: 7.2, against 7.0.8 for Ad Invalid Click Protector (AICP).
  • Ad Inserter has been around longer: since 2010, against 2016 for Ad Invalid Click Protector (AICP).

Line by line

Ad Inserter leads on 7 of 7 comparable lines.

MetricAd InserterAd Invalid Click Protector (AICP)
Popular rank#198#1,523
Active installs300K+10K+
Downloads, last 30 days139.7K2.6K
Rating4.9(2.4K)4.7(62)
Support threads resolved100%–
Tested up to7.27.0.8
Search multiplier×2.43×0.85
Last release13 days ago3 months ago
Requires PHP7.47.4

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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