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Phlox

v2.17.22

by averta · updated 3 months ago

Phlox is a modern, lightweight and customizable theme perfect for almost any type of website including, blog, portfolio, business, agency, news & magazine, food & restaurant, travel, and photography as well as WooCommer…

Custom colorsCustom logoCustom menuE-commerceEditor styleFeatured image headerFeatured imagesFood & drinkFooter widgetsFour columns
WordPress.org Save Track this theme
Rank
#59
No change0 vs yesterday
Active installs (est.)
≈ 35,000
30K+ reported · Low
Total downloads
1.8M
1,779,455 all-time
Rating
4.8/5
867 reviews
First released
Jul 31, 2017
9 years ago
Declining·Downloads -22.3% (30d)·Toward 20K+ · ETA ~58d

Phlox at a glance

Phlox is a WordPress theme by averta with 30K+ active installs, the #59 most popular theme on WordPress.org. On a typical day it’s downloaded about 106 times, 22% fewer than the month before. It’s rated 4.8 out of 5 from 867 reviews. Version 2.17.22 came out on Aug 1, 2026. Among the 4,602 themes tagged “E-commerce”, it ranks #30. It was first released in 2017.

Chart time range

Applies to every chart below. History from Oct 9, 2026, 31 days.

Showing the last 30 days. Full history comes with any paid plan.See plans

Downloads over time

Download stats

4.1K downloads · the last 30 days

Downloads over time
Phlox Compare series
Downloads over time: 30 days across 1 series.200400600Oct 9Oct 14Oct 19Oct 24Oct 28Nov 2Nov 7
View as table
DatePhlox
Nov 7, 202674
Nov 6, 202687
Nov 5, 202690
Nov 4, 2026105
Nov 3, 202689
Nov 2, 2026123
Nov 1, 2026106
Oct 31, 2026175
Oct 30, 2026670
Oct 29, 2026106
Oct 28, 2026137
Oct 27, 2026134
Oct 26, 2026131
Oct 25, 202692
Oct 24, 202694
Oct 23, 2026166
Oct 22, 2026219
Oct 21, 2026176
Oct 20, 2026109
Oct 19, 2026125
Oct 18, 202681
Oct 17, 202689
Oct 16, 2026111
Oct 15, 2026117
Oct 14, 2026108
Oct 13, 2026120
Oct 12, 2026131
Oct 11, 202684
Oct 10, 202685
Oct 9, 2026116

Unusual spikes are usually updates, not new installs.

Estimated installs

≈ 34,975 · +0.1% in the last 30 days

Estimated installs
Estimated installs: 12 days across 1 series.35K35KOct 27Oct 29Oct 31Nov 2Nov 4Nov 8
View as table
DateEstimated installs
Nov 8, 202634,975
Nov 7, 202634,975
Nov 5, 202634,982
Nov 4, 202634,995
Nov 3, 202634,962
Nov 2, 202634,943
Nov 1, 202634,938
Oct 31, 202634,931
Oct 30, 202634,921
Oct 29, 202634,945
Oct 28, 202634,964
Oct 27, 202634,932

Rank over time

#59 · down 3 in the last 30 days

Popular rank
Popular rank: 15 days across 1 series.#56#57#58#59Oct 16Oct 27Oct 31Nov 4Nov 8
View as table
DateDaily snapshot
Nov 8, 2026#59
Nov 7, 2026#59
Nov 6, 2026#59
Nov 5, 2026#59
Nov 4, 2026#59
Nov 3, 2026#58
Nov 2, 2026#58
Nov 1, 2026#57
Oct 31, 2026#57
Oct 30, 2026#57
Oct 29, 2026#58
Oct 28, 2026#58
Oct 27, 2026#58
Oct 17, 2026#57
Oct 16, 2026#56

Growth %

Average +0.01% a day in the last 30 days

Growth %, day over day
Growth %, day over day: 11 days across 1 series.-0.1%0%0.1%Oct 28Oct 30Nov 1Nov 4Nov 8
View as table
DateGrowth
Nov 8, 20260.00%
Nov 7, 2026-0.01%
Nov 5, 2026-0.04%
Nov 4, 2026+0.09%
Nov 3, 2026+0.05%
Nov 2, 2026+0.01%
Nov 1, 2026+0.02%
Oct 31, 2026+0.03%
Oct 30, 2026-0.07%
Oct 29, 2026-0.05%
Oct 28, 2026+0.09%

Active installs band

30K+ on WordPress.org

Active installs (rounded band)
Active installs (rounded band): 15 days across 1 series.29K30K31KOct 16Oct 27Oct 31Nov 4Nov 8
View as table
DateDaily snapshot
Nov 8, 202630K+
Nov 7, 202630K+
Nov 6, 202630K+
Nov 5, 202630K+
Nov 4, 202630K+
Nov 3, 202630K+
Nov 2, 202630K+
Nov 1, 202630K+
Oct 31, 202630K+
Oct 30, 202630K+
Oct 29, 202630K+
Oct 28, 202630K+
Oct 27, 202630K+
Oct 17, 202630K+
Oct 16, 202630K+

Search rankings

Where it appears in WordPress.org search for the searches you track, checked every day.

See where Phlox ranks in search

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Change log

From our daily snapshot of WordPress.org

No changes yet. When this theme's name, short description, tags, “Tested up to” or version change, they show here with what happened to its rank next.

Ratings breakdown

4.8★★★★★867 reviews

  • 5 ★792 (91%)
  • 4 ★33 (4%)
  • 3 ★9 (1%)
  • 2 ★7 (1%)
  • 1 ★26 (3%)

About 307 more 5★ reviews would lift it to 4.9.

Requirements & info

Version history
Version
2.17.22
Requires WordPress
–
Requires PHP
7.0
First released
Jul 31, 2017
Last updated
Aug 1, 2026
Releases, last 12 months
…

Questions about Phlox

How many websites use Phlox?

Phlox is active on 30K+ WordPress sites, as WordPress.org reports it. WordPress.org rounds the number down, so the real count is somewhat higher. That makes it the #59 most popular theme on WordPress.org.

How many times has Phlox been downloaded?

1,779,455 times in total since 2017. On a typical day it’s downloaded about 106 times. See download stats

When was Phlox last updated?

Version 2.17.22 came out on Aug 1, 2026 (3 months ago). See every release

Does Phlox have known security vulnerabilities?

None that affect the current version. WPVulnerability’s database lists 1 older issue, fixed in earlier versions, so keep Phlox up to date. See its security record

Is Phlox still maintained?

Yes. Its last release was 3 months ago.

What rating does Phlox have?

4.8 out of 5 from 867 reviews on WordPress.org. 91% of them give 5 stars.

What are the best alternatives to Phlox?

The themes most like Phlox, by the tags they share, are Hestia (70K+), Qi (10K+) and Crio (10K+). Compare all alternatives

Compare with competitors

Add up to 1 competitor. No account needed.

Starter · 1 competitor
Phlox
Suggested:
Metric
Phlox
Estimated installs≈ 35,000
Reported installs30K+
Rating4.8
Reviews867
Total downloads1.8M
Authoraverta
First releasedJul 31, 2017
Version2.17.22
Requires WP–
Requires PHP7.0
Last updatedAug 1, 2026

Alternatives to Phlox

Compare all alternatives

Popular themes with the same tags, the most in common first.

Side by side:Phlox vs HestiaPhlox vs QiPhlox vs Crio