Best lead magnet plugins for WordPress
The most popular lead magnet plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Zoho CRM Lead Magnet leads with 3K+ active installs, ahead of Subscribe to Download Lite (300+) and Email Gated Downloads (100+). All 14 plugins tagged “lead magnet” are below, with figures from WordPress.org that update every day.
Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.
Research this niche or see all plugins.
Top 10 lead magnet plugins
- 1.
Zoho CRM Lead MagnetThe most installed lead magnet plugin, with 3K+ active installs. Rated 3.1 from 25 reviews, updated 2 weeks ago.
- 2.
Subscribe to Download Lite300+ active installs. Only 4 reviews so far, updated 1 month ago.
- 3.Email Gated Downloads
100+ active installs. Only 1 review so far, updated 1 month ago.
- 4.
eBook Crafter100+ active installs. Only 3 reviews so far, updated 6 days ago.
- 5.
Download Magnet100+ active installs. No reviews yet, updated 2 weeks ago.
- 6.Cover3D
20+ active installs. No reviews yet, updated 11 months ago. Tested only up to WordPress 6.9.11.
- 7.
Lead Magnet Locker10+ active installs. No reviews yet, updated 2 weeks ago.
- 8.
Integration for Gravity Forms with Zoho CRM10+ active installs. Only 1 review so far, last updated 5 years ago. Tested only up to WordPress 5.8.19.
- 9.Unjacketed Ebook Lead Magnets
Fewer than 10 active installs. No reviews yet, updated 3 months ago.
- 10.
BWD LadderFlowFewer than 10 active installs. No reviews yet, updated 2 months ago.
All 14 plugins tagged “lead magnet”

Zoho CRM Lead Magnet
Down in the last 7 days:8#3,925by zohocrm16 days ago
Websites are one of the most important sources of leads for your business.
- Installs
- 3K+
- Rating
- 3.1(25)
- Downloads
- 80/day

Subscribe to Download Lite
Down in the last 7 days:44#10,024by WP Shuffle1 month ago
Collect email subscribers before file download and deliver your lead magnet through a secure download email.
- Installs
- 300+
- Rating
- 3.0(4)
- Downloads
- 11/day
Email Gated Downloads
Up in the last 7 days:95#13,198by Core Essentials1 month ago
Email gated downloads for WordPress: collect emails with a GDPR friendly download form before visitors can download your PDF or ZIP lead magnet.
- Installs
- 100+
- Rating
- 5.0(1)
- Downloads
- 12/day

eBook Crafter
Down in the last 7 days:187#14,969by Naweed Chougle6 days ago
You've been publishing posts for years. Now gather them and create PDF eBooks you can sell, print or give away.
- Installs
- 100+
- Rating
- 5.0(3)
- Downloads
- 11/day

Download Magnet
Down in the last 7 days:84#16,387by Peachy Software17 days ago
This plugin provides an easy way to capture email addresses when the end user wants to download a file.
- Installs
- 100+
- Rating
- –
- Downloads
- 11/day
Cover3D
Down in the last 7 days:186#28,136by Marcio Duarte11 months ago
A block that displays a 3D book cover, animated when you mouse over it.
- Installs
- 20+
- Rating
- –
- Downloads
- 0/day

Lead Magnet Locker
Down in the last 7 days:549#31,319by G.Maccario14 days ago
Securely lock downloads behind email capture. Simple setup, scheduling, analytics, and protected links.
- Installs
- 10+
- Rating
- –
- Downloads
- 0/day

Integration for Gravity Forms with Zoho CRM
Down in the last 7 days:13,009#48,285by Ignizee5 years ago
Integration for Gravity Forms with Zoho CRM is a Zoho CRM integration plugin for WordPress that makes it really simple to send your Gravity forms dire …
- Installs
- 10+
- Rating
- 5.0(1)
- Downloads
- 0/day
Unjacketed Ebook Lead Magnets
Down in the last 7 days:7,703#66,002by unjacketed3 months ago
Deliver a free ebook via email opt-in with daily availability limits, social proof toasts, and Brevo integration.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day

BWD LadderFlow
Down in the last 7 days:350#67,881by Best WP Developer2 months ago
Create unlimited WooCommerce value ladders and send consent-based post-purchase offers by email, WhatsApp, and SMS.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day
Protected PDF Downloads
Up in the last 7 days:843#68,622by templatesrocketwp1 month ago
Ask for a name and email before a PDF downloads, get each request by email, and serve catalogs through signed links that expire.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day

fnlowl
Down in the last 7 days:8,497#69,948by fnlowl1 month ago
Lead magnets, quizzes, surveys, calculators, popups and announcement bars for WordPress, loaded only after visitor consent.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day
ZenithStack Lead Magnet Generator
#72,803by zenithstack7 months ago
Generate lead magnets as PDF downloads and collect email subscribers from your WordPress site.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day

Aii.cx
#73,948by aiicx1 year ago
Capture more leads, boost SEO, and deliver instant value — embed white-label AI forms and tools via shortcode, no code needed.
- Installs
- <10
- Rating
- 5.0(1)
- Downloads
- 8/day