WordPress plugin comparison
Imagify Image Optimization vs Smush
Imagify Image Optimization
by WP Media
900K+ installs4.3
Smush
by WPMU DEV - Your All-in-One WordPress Platform
1M+ installs4.8
At a glance
- Smush has more active installs: 1M+, against 900K+ for Imagify Image Optimization.
- On a typical day, Smush is downloaded about 15,789 times, Imagify Image Optimization about 6,484.
- Smush is rated higher: 4.8 out of 5 from 6,053 reviews, against 4.3 from 1,657 reviews.
- Imagify Image Optimization was updated more recently: Nov 5, 2026, against Nov 2, 2026 for Smush.
- Smush resolves more of its support threads: 88% in the last two months, against 67% for Imagify Image Optimization.
- Both are tested up to WordPress 7.1.4.
- Smush has been around longer: since 2008, against 2016 for Imagify Image Optimization.
Line by line
Smush leads on 6 of 7 comparable lines.
| Metric | Imagify Image Optimization | Smush |
|---|---|---|
| Popular rank | #68 | #66 |
| Active installs | 900K+ | 1M+ |
| Downloads, last 30 days | 477.9K | 973K |
| Rating | 4.3(1.7K) | 4.8(6.1K) |
| Support threads resolved | 67% | 88% |
| Tested up to | 7.1.4 | 7.1.4 |
| Search multiplier | ×2.21 | ×3.51 |
| Last release | 4 days ago | 7 days ago |
| Requires PHP | 7.4 | 7.4 |
From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.
Tags they share
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