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WordPress plugin comparison

Google Tag Manager vs Tracking Script Manager

At a glance

  • Google Tag Manager has more active installs: 10K+, against 2K+ for Tracking Script Manager.
  • On a typical day, Google Tag Manager is downloaded about 82 times, Tracking Script Manager about 20.
  • Google Tag Manager is rated higher: 4.2 out of 5 from 10 reviews, against 4.1 from 7 reviews.
  • Tracking Script Manager was updated more recently: Jun 10, 2026, against Jun 9, 2026 for Google Tag Manager.
  • Both are tested up to WordPress 7.0.8.
  • Google Tag Manager has been around longer: since 2012, against 2014 for Tracking Script Manager.

Line by line

Google Tag Manager leads on 5 of 6 comparable lines.

MetricGoogle Tag ManagerTracking Script Manager
Popular rank#1,670#4,839
Active installs10K+2K+
Downloads, last 30 days2.7K569
Rating4.2(10)4.1(7)
Support threads resolved–0%
Tested up to7.0.87.0.8
Search multiplier×0.80×0.64
Last release5 months ago5 months ago
Requires PHP––

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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