WordPress plugin comparison

Google Tag Manager vs Tracking Code for Google Analytics

Google Tag Manager

by George Stephanis

10K+ installs4.2

Tracking Code for Google Analytics

by Clayton Collie

100+ installs

At a glance

Google Tag Manager has more active installs: 10K+, against 100+ for Tracking Code for Google Analytics.
On a typical day, Google Tag Manager is downloaded about 82 times, Tracking Code for Google Analytics about 4.
Tracking Code for Google Analytics has no reviews yet.
Google Tag Manager was updated more recently: Jun 9, 2026, against Jul 5, 2024 for Tracking Code for Google Analytics.
Google Tag Manager is tested with a newer WordPress: 7.0.8, against 6.6.0 for Tracking Code for Google Analytics.
Google Tag Manager has been around longer: since 2012, against 2020 for Tracking Code for Google Analytics.

Google Tag Manager leads on 6 of 6 comparable lines.

Metric	Google Tag Manager	Tracking Code for Google Analytics
Popular rank	#1,670	#16,314
Active installs	10K+	100+
Downloads, last 30 days	2.7K	84
Rating	4.2(10)	No ratings
Support threads resolved	–	–
Tested up to	7.0.8	6.6.0
Search multiplier	×0.80	×0.04
Last release	5 months ago	2 years ago
Requires PHP	–	7.2

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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