WordPress plugin comparison

Email Marketing by EmailOctopus vs Newsletters, Email Marketing, SMS and Popups by Omnisend

Email Marketing by EmailOctopus

by EmailOctopus

4K+ installs5.0

Newsletters, Email Marketing, SMS and Popups by Omnisend

by Omnisend

100K+ installs4.8

At a glance

Newsletters, Email Marketing, SMS and Popups by Omnisend has more active installs: 100K+, against 4K+ for Email Marketing by EmailOctopus.
On a typical day, Newsletters, Email Marketing, SMS and Popups by Omnisend is downloaded about 188 times, Email Marketing by EmailOctopus about 35.
Email Marketing by EmailOctopus is rated higher: 5.0 out of 5 from 6 reviews, against 4.8 from 17 reviews.
Newsletters, Email Marketing, SMS and Popups by Omnisend was updated more recently: Sep 24, 2026, against Aug 17, 2026 for Email Marketing by EmailOctopus.
Both are tested up to WordPress 7.1.4.
Email Marketing by EmailOctopus has been around longer: since 2015, against 2024 for Newsletters, Email Marketing, SMS and Popups by Omnisend.

Newsletters, Email Marketing, SMS and Popups by Omnisend leads on 5 of 6 comparable lines.

Metric	Email Marketing by EmailOctopus	Newsletters, Email Marketing, SMS and Popups by Omnisend
Popular rank	#3,559	#394
Active installs	4K+	100K+
Downloads, last 30 days	729	5.3K
Rating	5.0(6)	4.8(17)
Support threads resolved	–	–
Tested up to	7.1.4	7.1.4
Search multiplier	×0.78	×1.13
Last release	2 months ago	1 month ago
Requires PHP	7.4	7.4

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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