WordPress plugin comparison

Actirise vs Microsoft Advertising Universal Event Tracking (UET)

Actirise

by Actirise

200+ installs4.7

Microsoft Advertising Universal Event Tracking (UET)

by Microsoft

4K+ installs3.0

At a glance

Microsoft Advertising Universal Event Tracking (UET) has more active installs: 4K+, against 200+ for Actirise.
On a typical day, Microsoft Advertising Universal Event Tracking (UET) is downloaded about 38 times, Actirise about 11.
Actirise is rated higher: 4.7 out of 5 from 13 reviews, against 3.0 from 1 review.
Actirise was updated more recently: Oct 1, 2026, against Jan 27, 2026 for Microsoft Advertising Universal Event Tracking (UET).
Actirise is tested with a newer WordPress: 7.1.4, against 6.6.11 for Microsoft Advertising Universal Event Tracking (UET).
Microsoft Advertising Universal Event Tracking (UET) has been around longer: since 2021, against 2024 for Actirise.

Actirise leads on 4 of 7 comparable lines.

Metric	Actirise	Microsoft Advertising Universal Event Tracking (UET)
Popular rank	#11,352	#3,359
Active installs	200+	4K+
Downloads, last 30 days	340	950
Rating	4.7(13)	3.0(1)
Support threads resolved	–	–
Tested up to	7.1.4	6.6.11
Search multiplier	×0.45	×0.29
Last release	1 month ago	9 months ago
Requires PHP	5.6	7.2

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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