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Best merge tags plugins for WordPress

The most popular merge tags plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Advanced Tools for Gravity Forms leads with 50+ active installs, ahead of Full State Name for Gravity Forms (fewer than 10) and CampaignPress (fewer than 10). All 3 plugins tagged “merge tags” are below, with figures from WordPress.org that update every day.

Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.

Research this niche or see all plugins.

Top 3 merge tags plugins

  1. 1.
    Advanced Tools for Gravity Forms

    The most installed merge tags plugin, with 50+ active installs. Only 1 review so far, updated 2 months ago.

  2. 2.
    Full State Name for Gravity Forms

    Fewer than 10 active installs. No reviews yet, updated 5 months ago.

  3. 3.
    CampaignPress

    Fewer than 10 active installs. No reviews yet, last updated 2 years ago. Tested only up to WordPress 6.4.14.

All 3 plugins tagged “merge tags”