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Best email optin plugins for WordPress

The most popular email optin plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. SendPulse Email Marketing Newsletter leads with 1K+ active installs, ahead of Easy Popup Lightbox Maker (50+) and Reward Dice by PreciseFunnels (fewer than 10). All 5 plugins tagged “email optin” are below, with figures from WordPress.org that update every day.

Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.

Research this niche or see all plugins.

Top 5 email optin plugins

  1. 1.
    SendPulse Email Marketing Newsletter

    The most installed email optin plugin, with 1K+ active installs. Rated 2.6 from 8 reviews, updated 2 months ago.

  2. 2.
    Easy Popup Lightbox Maker

    50+ active installs. Only 3 reviews so far, updated 5 months ago.

  3. 3.
    Reward Dice by PreciseFunnels

    Fewer than 10 active installs. No reviews yet, last updated 5 years ago. Tested only up to WordPress 5.8.19.

  4. 4.
    Lifetime Sticky Bar

    Fewer than 10 active installs. No reviews yet, updated 1 month ago.

  5. 5.
    WPRobo Engage Lite

    Fewer than 10 active installs. No reviews yet, updated 5 months ago.

All 5 plugins tagged “email optin”