Best email optin plugins for WordPress
The most popular email optin plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. SendPulse Email Marketing Newsletter leads with 1K+ active installs, ahead of Easy Popup Lightbox Maker (50+) and Reward Dice by PreciseFunnels (fewer than 10). All 5 plugins tagged “email optin” are below, with figures from WordPress.org that update every day.
Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.
Research this niche or see all plugins.
Top 5 email optin plugins
- 1.
SendPulse Email Marketing NewsletterThe most installed email optin plugin, with 1K+ active installs. Rated 2.6 from 8 reviews, updated 2 months ago.
- 2.
Easy Popup Lightbox Maker50+ active installs. Only 3 reviews so far, updated 5 months ago.
- 3.
Reward Dice by PreciseFunnelsFewer than 10 active installs. No reviews yet, last updated 5 years ago. Tested only up to WordPress 5.8.19.
- 4.
Lifetime Sticky BarFewer than 10 active installs. No reviews yet, updated 1 month ago.
- 5.
WPRobo Engage LiteFewer than 10 active installs. No reviews yet, updated 5 months ago.
All 5 plugins tagged “email optin”

SendPulse Email Marketing Newsletter
Up in the last 7 days:6#5,642by SendPulse2 months ago
Add a customizable email subscription form to your site, send newsletters, and automate email campaigns with autoresponders using SendPulse.
- Installs
- 1K+
- Rating
- 2.6(8)
- Downloads
- 22/day

Easy Popup Lightbox Maker
Up in the last 7 days:1,077#20,653by wp-buy5 months ago
Create and manage modern, responsive popups with a visual editor, advanced triggers, templates, and analytics.
- Installs
- 50+
- Rating
- 3.0(3)
- Downloads
- 0/day

Reward Dice by PreciseFunnels
Down in the last 7 days:1,449#66,518by Rok Sprogar5 years ago
Reward Dice by PreciseFunnels is an exit intent popup with an email optin form that uses gamification for efficient lead generation in WooCommerce.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day

Lifetime Sticky Bar
Down in the last 7 days:12,488#67,842by LifetimePlugins1 month ago
The sticky bar plugin that gives the real features away free: announcement, countdown, coupon, email and WooCommerce shipping.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day

WPRobo Engage Lite
#68,736by WPRobo Limited5 months ago
Grow your email list and convert more visitors with no-code popups, floating bars, and slide-ins. Unlimited campaigns, 10+ templates.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day