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Best custom shortcodes plugins for WordPress

The most popular custom shortcodes plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Ketchup Shortcodes leads with 400+ active installs, ahead of Custom HTML & JS Shortcodes by AnWP.pro (10+) and Ketchup Coupons (10+). All 4 plugins tagged “custom shortcodes” are below, with figures from WordPress.org that update every day.

Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.

Research this niche or see all plugins.

Top 4 custom shortcodes plugins

  1. 1.
    Ketchup Shortcodes

    The most installed custom shortcodes plugin, with 400+ active installs. No reviews yet, last updated 1 year ago. Tested only up to WordPress 6.7.11.

  2. 2.
    Custom HTML & JS Shortcodes by AnWP.pro

    10+ active installs. No reviews yet, last updated 8 years ago. Tested only up to WordPress 4.9.35.

  3. 3.
    Ketchup Coupons

    10+ active installs. No reviews yet, last updated 4 years ago. Tested only up to WordPress 4.0.38.

  4. 4.
    EffortLess Shortcode Insertion

    Fewer than 10 active installs. No reviews yet, updated 3 weeks ago.

All 4 plugins tagged “custom shortcodes”