Best custom attributes plugins for WordPress
The most popular custom attributes plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Menu Item Custom Attributes leads with 60+ active installs, ahead of Variation Swatches for WooCommerce by Positivecarry (fewer than 10) and HTML Attributes Customizer for Blocks (fewer than 10). All 4 plugins tagged “custom attributes” are below, with figures from WordPress.org that update every day.
Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.
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Top 4 custom attributes plugins
- 1.
Menu Item Custom AttributesThe most installed custom attributes plugin, with 60+ active installs. No reviews yet, updated 2 weeks ago.
- 2.
Variation Swatches for WooCommerce by PositivecarryFewer than 10 active installs. No reviews yet, updated 2 months ago.
- 3.HTML Attributes Customizer for Blocks
Fewer than 10 active installs. No reviews yet, updated 1 month ago.
- 4.Steve's Attributes
Fewer than 10 active installs. No reviews yet, updated 8 months ago. Tested only up to WordPress 6.9.11.
All 4 plugins tagged “custom attributes”

Menu Item Custom Attributes
Down in the last 7 days:211#20,051by Ponsiva . Pandian20 days ago
Easily add custom ID, Class, and Data attributes to WordPress menu items directly from the admin panel — no coding required.
- Installs
- 60+
- Rating
- –
- Downloads
- 0/day

Variation Swatches for WooCommerce by Positivecarry
Down in the last 7 days:1,989#58,146by positivecarry2 months ago
Replaces default WooCommerce variation dropdowns with clickable swatch buttons. Lightweight and zero configuration.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day
HTML Attributes Customizer for Blocks
Up in the last 7 days:7,342#62,273by NEERAJ K1 month ago
Add custom HTML attributes to any Gutenberg block: data-*, class, id, aria, fetchpriority. Dynamic {{variables}} on the front end.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day
Steve's Attributes
Down in the last 7 days:11,488#70,842by stevegibbs8 months ago
Extends Gutenberg blocks to easily add custom attributes to links in various blocks without resorting to custom HTML.
- Installs
- <10
- Rating
- –
- Downloads
- 1/day