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Best conversion plugins for WordPress

The most popular conversion plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Popup Maker leads with 600K+ active installs, ahead of Matomo Analytics (100K+) and Buttonizer (70K+). All 177 plugins tagged “conversion” are below, with figures from WordPress.org that update every day.

Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.

Research this niche or see all plugins.

Top 10 conversion plugins

  1. 1.
    Popup Maker

    The most installed conversion plugin, with 600K+ active installs. Rated 4.9 from 4,515 reviews, updated 1 month ago.

  2. 2.
    Matomo Analytics

    100K+ active installs. Rated 4.6 from 178 reviews, updated 1 month ago.

  3. 3.
    Buttonizer

    70K+ active installs. Rated 4.5 from 151 reviews, updated 3 weeks ago.

  4. 4.
    Fluid Checkout for WooCommerce

    20K+ active installs. Rated 4.9 from 159 reviews, updated 6 days ago.

  5. 5.
    AI Popup Builder & Popup Maker by OptiMonk

    3K+ active installs. Rated 4.7 from 98 reviews, updated 1 month ago. Tested only up to WordPress 6.9.11.

  6. 6.
    Hello Bar Popup Builder

    3K+ active installs. Rated 1.6 from 7 reviews, updated 5 months ago.

  7. 7.
    PopupAlly

    2K+ active installs. Rated 4.1 from 76 reviews, updated 5 months ago.

  8. 8.
    Website Optimization

    1K+ active installs. Rated 5.0 from 6 reviews, updated 3 days ago.

  9. 9.
    Open Currency Converter

    900+ active installs. Rated 4.7 from 19 reviews, last updated 1 year ago. Tested only up to WordPress 6.8.12.

  10. 10.
    Floating Awesome Button (Sticky Button, Popup, Toast) & 200+ Website Custom Interactive Element

    700+ active installs. Rated 5.0 from 5 reviews, updated 10 months ago. Tested only up to WordPress 6.9.0.

All 177 plugins tagged “conversion”