Best branding plugins for WordPress

The most popular branding plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. White Label CMS leads with 200K+ active installs, ahead of Custom Login (10K+) and Teydea Login Customizer (10K+). All 108 plugins tagged “branding” are below, with figures from WordPress.org that update every day.

Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.

Research this niche or see all plugins.

Top 10 branding plugins

1.
White Label CMS
The most installed branding plugin, with 200K+ active installs. Rated 4.7 from 114 reviews, updated 4 months ago.
2.
Custom Login
10K+ active installs. Rated 3.6 from 97 reviews, updated 2 months ago.
3.
Teydea Login Customizer
10K+ active installs. Rated 4.8 from 14 reviews, updated 1 week ago.
4.
Ultimate Client Dash
2K+ active installs. Rated 4.8 from 10 reviews, updated 2 months ago.
5.
Where Did You Hear About Us Checkout Field for WooCommerce
1K+ active installs. Rated 4.6 from 8 reviews, last updated 2 years ago. Tested only up to WordPress 6.6.11.
6.
Login Page Customizer
1K+ active installs. Rated 3.2 from 5 reviews, updated 2 months ago.
7.
Default Admin Color Scheme
800+ active installs. Rated 4.7 from 9 reviews, updated 5 months ago.
8.
Custom Branding for WooCommerce
500+ active installs. Only 3 reviews so far, last updated 1 year ago. Tested only up to WordPress 6.8.12.
9.
Visual Admin Customizer
500+ active installs. Rated 5.0 from 8 reviews, last updated 5 years ago. Tested only up to WordPress 5.7.21.
10.
Branded Login Screen
300+ active installs. Rated 2.6 from 14 reviews, last updated 12 years ago. Tested only up to WordPress 3.9.40.