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Best audience analytics plugins for WordPress

The most popular audience analytics plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Audience Analytics leads with 1K+ active installs, ahead of EngageMuse Insights (fewer than 10). All 2 plugins tagged “audience analytics” are below, with figures from WordPress.org that update every day.

Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.

Research this niche or see all plugins.

Top 2 audience analytics plugins

  1. 1.
    Audience Analytics

    The most installed audience analytics plugin, with 1K+ active installs. Only 2 reviews so far, last updated 7 years ago. Tested only up to WordPress 4.9.35.

  2. 2.
    EngageMuse Insights

    Fewer than 10 active installs. No reviews yet, updated 9 months ago. Tested only up to WordPress 6.9.11.

All 2 plugins tagged “audience analytics”