Best audience analytics plugins for WordPress
The most popular audience analytics plugins for WordPress in November 2026, in WordPress.org’s own popular order, which follows active installs. Audience Analytics leads with 1K+ active installs, ahead of EngageMuse Insights (fewer than 10). All 2 plugins tagged “audience analytics” are below, with figures from WordPress.org that update every day.
Installs aren’t everything: a recent release, a “Tested up to” that matches the current WordPress, and support threads that get resolved show a plugin is looked after. Open any plugin for its downloads, rank history and alternatives.
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Top 2 audience analytics plugins
- 1.
Audience AnalyticsThe most installed audience analytics plugin, with 1K+ active installs. Only 2 reviews so far, last updated 7 years ago. Tested only up to WordPress 4.9.35.
- 2.EngageMuse Insights
Fewer than 10 active installs. No reviews yet, updated 9 months ago. Tested only up to WordPress 6.9.11.
All 2 plugins tagged “audience analytics”

Audience Analytics
Down in the last 7 days:11#5,724by Quantcast8 years ago
Provides statistics about visitors to every page of your site: traffic, age, gender, shopping patterns, general interests and much more.
- Installs
- 1K+
- Rating
- 3.0(2)
- Downloads
- 11/day
EngageMuse Insights
Up in the last 7 days:3,119#70,455by Bushnell WebWorks9 months ago
EngageMuse Insights uses AI to analyze each post and builds a profile of its ideal reader, based on dimensions you choose.
- Installs
- <10
- Rating
- –
- Downloads
- 0/day