WordPress plugin comparison

MailPoet vs Email Marketing for WordPress and WooCommerce

MailPoet

by MailPoet

500K+ installs4.4

Email Marketing for WordPress and WooCommerce

by retainful

600+ installs5.0

At a glance

MailPoet has more active installs: 500K+, against 600+ for Email Marketing for WordPress and WooCommerce.
On a typical day, MailPoet is downloaded about 16,188 times, Email Marketing for WordPress and WooCommerce about 21.
Email Marketing for WordPress and WooCommerce is rated higher: 5.0 out of 5 from 38 reviews, against 4.4 from 1,435 reviews.
MailPoet was updated more recently: Nov 5, 2026, against Oct 5, 2026 for Email Marketing for WordPress and WooCommerce.
Both are tested up to WordPress 7.1.4.
MailPoet has been around longer: since 2016, against 2026 for Email Marketing for WordPress and WooCommerce.

MailPoet leads on 5 of 6 comparable lines.

Metric	MailPoet	Email Marketing for WordPress and WooCommerce
Popular rank	#127	#8,445
Active installs	500K+	600+
Downloads, last 30 days	939.4K	399
Rating	4.4(1.4K)	5.0(38)
Support threads resolved	75%	–
Tested up to	7.1.4	7.1.4
Search multiplier	×4.61	×0.58
Last release	5 days ago	1 month ago
Requires PHP	7.4	7.4

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

Track your plugin against its rivals every day: rank, installs, downloads, ratings and their releases, with alerts when anything moves.