WordPress plugin comparison
Klaviyo vs Mailchimp for WooCommerce
At a glance
- Mailchimp for WooCommerce has more active installs: 200K+, against 100K+ for Klaviyo.
- On a typical day, Klaviyo is downloaded about 1,625 times, Mailchimp for WooCommerce about 1,389.
- Mailchimp for WooCommerce is rated higher: 4.0 out of 5 from 726 reviews, against 2.8 from 24 reviews.
- Klaviyo was updated more recently: Oct 28, 2026, against Sep 23, 2026 for Mailchimp for WooCommerce.
- Klaviyo resolves more of its support threads: 50% in the last two months, against 0% for Mailchimp for WooCommerce.
- Mailchimp for WooCommerce is tested with a newer WordPress: 7.1.4, against 7.0.8 for Klaviyo.
- Klaviyo has been around longer: since 2012, against 2016 for Mailchimp for WooCommerce.
Line by line
Mailchimp for WooCommerce leads on 5 of 8 comparable lines.
| Metric |  Klaviyo |  Mailchimp for WooCommerce |
|---|---|---|
| Popular rank | #436 | #232 |
| Active installs | 100K+ | 200K+ |
| Downloads, last 30 days | 65.5K | 42.8K |
| Rating | 2.8(24) | 4.0(726) |
| Support threads resolved | 50% | 0% |
| Tested up to | 7.0.8 | 7.1.4 |
| Search multiplier | ×1.01 | ×1.14 |
| Last release | 13 days ago | 1 month ago |
| Requires PHP | 7.4 | 7.4 |
From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.
Tags they share
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