WordPress plugin comparison

MonsterInsights vs Universal Google Analytics (GA3 and GA4)

MonsterInsights

by chriscct7

2M+ installs4.5

Universal Google Analytics (GA3 and GA4)

by Brontobytes

400+ installs5.0

At a glance

MonsterInsights has more active installs: 2M+, against 400+ for Universal Google Analytics (GA3 and GA4).
On a typical day, MonsterInsights is downloaded about 15,486 times, Universal Google Analytics (GA3 and GA4) about 7.
Universal Google Analytics (GA3 and GA4) is rated higher: 5.0 out of 5 from 2 reviews, against 4.5 from 3,159 reviews.
MonsterInsights was updated more recently: Sep 16, 2026, against Jul 24, 2026 for Universal Google Analytics (GA3 and GA4).
MonsterInsights is tested with a newer WordPress: 7.1.4, against 7.0.8 for Universal Google Analytics (GA3 and GA4).
MonsterInsights has been around longer: since 2007, against 2016 for Universal Google Analytics (GA3 and GA4).

MonsterInsights leads on 6 of 7 comparable lines.

Metric	MonsterInsights	Universal Google Analytics (GA3 and GA4)
Popular rank	#24	#9,271
Active installs	2M+	400+
Downloads, last 30 days	493.2K	150
Rating	4.5(3.2K)	5.0(2)
Support threads resolved	50%	–
Tested up to	7.1.4	7.0.8
Search multiplier	×2.48	×0.53
Last release	1 month ago	3 months ago
Requires PHP	7.2	–

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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