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WordPress plugin comparison

GA Google Analytics vs Simple Tag Manager

At a glance

  • GA Google Analytics has more active installs: 400K+, against 10+ for Simple Tag Manager.
  • On a typical day, GA Google Analytics is downloaded about 1,365 times, Simple Tag Manager about 5.
  • Simple Tag Manager has no reviews yet.
  • GA Google Analytics was updated more recently: Nov 8, 2026, against Jul 18, 2017 for Simple Tag Manager.
  • GA Google Analytics is tested with a newer WordPress: 7.2, against 4.8.0 for Simple Tag Manager.
  • GA Google Analytics has been around longer: since 2012, against 2016 for Simple Tag Manager.

Line by line

GA Google Analytics leads on 6 of 6 comparable lines.

MetricGA Google AnalyticsSimple Tag Manager
Popular rank#150#37,148
Active installs400K+10+
Downloads, last 30 days162.9K115
Rating4.9(158)No ratings
Support threads resolved––
Tested up to7.24.8.0
Search multiplier×1.42×0.00
Last release1 day ago9 years ago
Requires PHP5.6.20–

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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