WordPress plugin comparison
Easy WP SMTP vs Optimizely Campaign
Easy WP SMTP
by Syed Balkhi
500K+ installs4.6
Optimizely Campaign
by optimizelycampaign
Fewer than 10 installs
At a glance
- Easy WP SMTP has more active installs: 500K+, against fewer than 10 for Optimizely Campaign.
- On a typical day, Easy WP SMTP is downloaded about 2,157 times, Optimizely Campaign about 2.
- Optimizely Campaign has no reviews yet.
- Easy WP SMTP was updated more recently: Aug 12, 2026, against Sep 3, 2025 for Optimizely Campaign.
- Easy WP SMTP is tested with a newer WordPress: 7.1.4, against 6.8.12 for Optimizely Campaign.
- Easy WP SMTP has been around longer: since 2013, against 2025 for Optimizely Campaign.
Line by line
Easy WP SMTP leads on 6 of 6 comparable lines.
| Metric | Easy WP SMTP | Optimizely Campaign |
|---|---|---|
| Popular rank | #125 | #70,545 |
| Active installs | 500K+ | Fewer than 10 |
| Downloads, last 30 days | 61.1K | 47 |
| Rating | 4.6(709) | No ratings |
| Support threads resolved | 100% | – |
| Tested up to | 7.1.4 | 6.8.12 |
| Search multiplier | ×1.70 | ×0.02 |
| Last release | 3 months ago | 1 year ago |
| Requires PHP | 7.4 | 7.4 |
From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.
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