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WordPress plugin comparison

Content Analytics vs Site Kit by Google

At a glance

  • Site Kit by Google has more active installs: 5M+, against 10+ for Content Analytics.
  • On a typical day, Site Kit by Google is downloaded about 63,666 times, Content Analytics about 1.
  • Content Analytics is rated higher: 5.0 out of 5 from 1 review, against 4.2 from 1,014 reviews.
  • Site Kit by Google was updated more recently: Nov 2, 2026, against Apr 18, 2017 for Content Analytics.
  • Site Kit by Google is tested with a newer WordPress: 7.1.4, against 4.7.39 for Content Analytics.
  • Content Analytics has been around longer: since 2017, against 2019 for Site Kit by Google.

Line by line

Site Kit by Google leads on 6 of 7 comparable lines.

MetricContent AnalyticsSite Kit by Google
Popular rank#37,571#7
Active installs10+5M+
Downloads, last 30 days285.7M
Rating5.0(1)4.2(1K)
Support threads resolved–74%
Tested up to4.7.397.1.4
Search multiplier×0.00×8.22
Last release9 years ago7 days ago
Requires PHP–7.4

From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.

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