WordPress plugin comparison
Ad Inserter vs DFP Ad Manager
At a glance
- Ad Inserter has more active installs: 300K+, against 200+ for DFP Ad Manager.
- On a typical day, Ad Inserter is downloaded about 3,261 times, DFP Ad Manager about 7.
- Ad Inserter is rated higher: 4.9 out of 5 from 2,434 reviews, against 4.8 from 4 reviews.
- Ad Inserter was updated more recently: Oct 28, 2026, against Aug 18, 2015 for DFP Ad Manager.
- Ad Inserter is tested with a newer WordPress: 7.2, against 4.2.39 for DFP Ad Manager.
- Ad Inserter has been around longer: since 2010, against 2015 for DFP Ad Manager.
Line by line
Ad Inserter leads on 7 of 7 comparable lines.
| Metric |  Ad Inserter |  DFP Ad Manager |
|---|---|---|
| Popular rank | #198 | #12,407 |
| Active installs | 300K+ | 200+ |
| Downloads, last 30 days | 139.2K | 153 |
| Rating | 4.9(2.4K) | 4.8(4) |
| Support threads resolved | 100% | – |
| Tested up to | 7.2 | 4.2.39 |
| Search multiplier | ×2.43 | ×0.00 |
| Last release | 13 days ago | 11 years ago |
| Requires PHP | 7.4 | – |
From WordPress.org's public data, refreshed every night. Downloads are WordPress.org's official daily figures for the last 30 days.
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